Factor One Sram Red AXS XPLR Blush

The ONE is not a revolution pulled from thin air; it is the evolution of everything we’ve learned in recent years. From the Olympic-record-breaking HANZŌ Track to the all-conquering OSTRO VAM, each project has added layers of knowledge. We’ve amassed a deep understanding of form and shapes, fusing CFD, wind tunnel, and real world knowledge. How to manipulate turbulence around a spinning wheel, how to extract more speed without sacrificing stability. When the UCI relaxed key design regulations, we were ready. We pushed to the very edge of what is now possible, not only aerodynamically, but in rider fit and handling. In its first public appearance, unannounced, in prototype form, the ONE won a stage of the Critérium du Dauphiné. It was not a debut. It was a declaration.